Seminar content
- The first steps in creating scenarios
- Selected forecasting methods for creating qualitative scenarios
- Qualitative scenarios according to the TAIDA™ methodology
- Alternative approaches to creating scenarios
The seminar Creation of the Qualitative Future Scenarios is organized as an open seminar for employees from different institutions and also as an in-house seminar organized for employees of clients with tailor made requirements.
The aim of the seminar is to familiarize participants with the principles of creating qualitative scenarios of future development. Scenarios are a suitable tool for designing new business models, innovating existing ones, creating strategy and strategic management of a company, when it is necessary to formulate and discuss ideas about the future development of factors important for the functioning and prosperity of companies. During the seminar, participants will learn to apply the TAIDATM scenario building concept and selected forecasting methods and techniques to scenario building. They will be able to link scenarios to the development of strategic decisions.
The process of scenario development is introduced through case studies of real organizations. The theory is interspersed with a range of examples from many industries (clothing, airlines, media, automotive).
The seminar is particularly suitable for managers tasked with creating company strategy, for company owners, and for managers responsible for managing innovation.
prof. Ing. Jindřich Špička, Ph.D., Professor, Czech University of Agriculture, Prague